Sirocco

Head of Demand Generation

Sirocco

Hybrid
Full-time
Tunis, Tunisia or Remote Europe/MENA
Growth
Executive
Posted July 7, 20260 views0 applicants

About This Role

Responsibilities

  • Own pipeline targets across outbound, inbound, content, events, paid, lifecycle, partnerships, and product-led surfaces.
  • Define ICP, messaging, offers, campaigns, attribution, channel ROI, and weekly forecast discipline.
  • Partner with Sales, Product Marketing, Content, BDR, AE, and Customer Success on pipeline quality and conversion.
  • Build AI-native workflows for account research, personalization, content repurposing, campaign analysis, and enablement.
  • Hire and manage the first demand-generation specialists as budget and pipeline justify it.
  • Report clearly to leadership on pipeline generated, conversion, source quality, spend, and learning.

Requirements

  • 6+ years in demand generation, growth, B2B marketing, founder-led GTM, or revenue leadership.
  • Track record building pipeline in B2B SaaS or a complex consultative product.
  • Strong enterprise or upper-mid-market instincts and comfort partnering tightly with sales.
  • Hands-on ability to write the brief, ship the campaign, inspect the dashboard, and improve the sequence.
  • Practical AI mindset for research, content, outbound, ops, and analytics.
  • French and English fluency. Arabic or German is a plus.

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SIROCCO cover
SIROCCO

SIROCCO

Assessment-backed hiring intelligence for AI-era talent decisions

Technology
STARTUP
The Dot Coworking, Lac 2, Tunis
Founded 2025

About the Company

5

Employees

Pre-seed fundraise in progress

Funding

Core Values

Measure what matters
Earn trust with evidence
Build for candidates and employers
Move fast with rigor
Serve multilingual markets

Benefits & Perks

  • Hybrid work from Tunis with remote collaboration across Europe and MENA
  • Direct founder collaboration and high ownership
  • Live product with real candidate and employer usage
  • Exposure to NVIDIA Inception, Google for Startups, Microsoft for Startups, and AWS Activate ecosystems
  • Work on AI, psychometrics, hiring compliance, and multilingual talent intelligence
  • Role-dependent equity or long-term upside

Company Culture

Certifications & Awards

NVIDIA Inception member

AI Assistant

15.4K/100.0K
Head of Demand Generation at SIROCCO | JobInterview